Instagram is the social network for young people par excellence, although it is already popular among all ages and yes, as we suspected, it is ranked as the third social network to reach one billion monthly active users. It is clear that Instagram Stories or Instagram shopping have played a big role in this growth… take advantage of these new features to create greater engagement with your customers.
Instagram, third most used social network
Other social networks disappear
Meanwhile, other social networks such as Google + or Vine have put an end to their journey . The low use of the platform and serious failures in the protection of user data have been the cause of the closure of Google +. On the other fusion database hand. After 3 years at the top, Vine disappears due in large part to competitors such as Youtube. Facebook, Instagram or Snapchat that have eaten it up due to its great power in video.
And new ones emerge
Have you heard of yet? If not, I assure you that it will soon become familiar to you. is becoming the social network of the moment! was created in 2016 in China, but it has grown exponentially in a very short time.
It is a social network for creating and sharing short each profile must have a photo to avoid appearing fake videos of 3-60 seconds. It is a leading platform in Asia, the United States and other parts of the world. Everything indicates that it will gradually become popular in Latin America and Europe as well.
As we have already seen
Social media is a fundamental part of our content strategy today. If you want to know if your social media strategy is working well, check out this post . If it isn’t and you want to improve it, don’t hesitate to contact us!
2. Segment your audience
Knowing your audience is essential when it comes to carrying gambler data out an email marketing strategy. An email will only be relevant if it is sent to the right person at the right time , so the first step is to define your Buyer Personas .