Alt attribute of images
An indexing robot is not (yet?) able to greece email list understand the content of an image . This is why it is very important to To learn how to fill in its alt attribute! Indeed, this will be read by search engines in order to understand the interest of the proposed visual media.
Additionally, this information will be useful for visually impaired users who will then be able to see this element. To optimize your alt attributes, I recommend you do the following:
- use a maximum of ten words to describe the image precisely;
- add your query or keyword ;
- provide geolocation information (if relevant).
URL
The choice of words in your URL is important for the influence of content marketing on your website’s positioning your organic SEO. Google, but also Bing or Yahoo, is considered to give SEO “weight” to each word placed in your URL. So think about reducing them as much as possible (avoid empty words, also called stop words ) and placing your main keyword there .
WARNING : If your pages are already a few months old and indexed, it is strongly recommended not to change them ! You can, however, apply this on-page SEO best practice to your future publications.
Essential web signals
Vital web signals, as the name suggests, are essential for taiwan lead optimizing your site’s on-page SEO. These are primarily factors to consider to ensure you’re providing a good user experience (UX) to your readers. Here are three key points to check to ensure you’re meeting the needs of both Google and your web user:
- LCP: Page Load Performance;
- FID: reaction time after performing an action;
- CLS: visual stability of your web pages.
I suggest you read at least part of this other article: Everything you need to know about Google Page Experience .
Of course, the actions you take depend heavily on your resources and capabilities . However, I remind you that there are more than 200 criteria taken into account by Google’s algorithms . It’s true that not all of them have the same influence on your ranking. Nevertheless, they all deserve to be taken into account to have a chance of arriving first on search engine results pages .
In any case, I believe that there is no point in optimizing off-page SEO until your on-page settings are perfect , or at least correct. If you have just launched your site or are starting your SEO strategy , I therefore advise you to focus first on the most important criteria for your “on-page” optimization . Once this task is done, you can then start optimizing your site “off-page” .