While SEO requires concrete actions
You india email list shouldn’t rush into it. Additionally, you need to tailor what you do to your website’s theme , your target audience , and how Google’s results appear .
To do this, you need to implement an SEO strategy that will guide your steps in the coming months. However, this strategy is n’t static and is likely to evolve. So don’t plan actions for too long! Below, I’ll outline the three analyses I believe are essential to perform before even starting to optimize your website.
- Determine your target customer : if you don’t know who you’re talking to, you have no chance of having a relevant message.
- Analyze the competition : Check what your SEO competitors are doing to find out what search engines value in your industry.
- Implement an editorial strategy : find the keywords on which you have a chance of ranking and develop a content strategy.
Also remember that there’s no point in rushing 8 tips for starting a business in the digital things and that organic SEO is a long-term bet . Don’t force the algorithms too much and take your time. Therefore, you absolutely must focus on quality more than quantity to have good long-term impacts.
To learn more about how to implement an SEO strategy , I invite you to read the following articles:
- The steps to follow to establish a good SEO strategy
- Personas in SEO: How to build a formidable strategy using your targets?
- How to do an SEO competitor analysis?
- Achieving a successful editorial strategy in 6 steps
Optimizing Google SEO: the technique
The primary goal of SEO optimization for your website’s technical side is to provide a good user experience (UX) for your visitors. Furthermore, you ensure that all elements are in place to help indexing robots crawl and index all the pages necessary for your online visibility.
A technical SEO audit is long and complex, but it’s essential for optimizing your Google rankings. At a minimum, I strongly recommend checking the following 11 points . If you find that all of these technical criteria are missing from your site. I suggest implementing them taiwan lead as soon as possible.
- Mobile first : is the mobile version efficient?
- Navigation : Is it easy and pleasant to navigate from one page to another?
- Menu : Does it allow access to the most important pages in less than three clicks?
- Loading speed : Are your web pages displaying quickly?
- Links : Are all internal and external links up to date?
- Error 404 : Are there indexed pages that no longer exist?
- HTTPS : Does your site offer secure access?
- Indexing : Can the site be indexed (no “noindex” tags!)?
- Robots.txt : Is it configured correctly?
- Sitemap.xml : Have you created one and is it correctly filled in?
- Google Tools : Have you connected your site to Google Analytics and Google Search Console?
To learn how to optimize the technique on your CMS (content management system), I invite you to read