Building a SaaS in 90 days to bill 100k in 12 months. That was the goal we set ourselves on the SquadS Ventures board in the last days of 2023 after having on the table a Proof of Concept (POC) of what would quickly become Mental Test Lab.
The challenge of building a SaaS in record time
We are a company builder , we have to be able to do it… and replicate it! That was the challenging self-management phrase that prevailed in that meeting. We had in our hands an idea developed in the head of its creator, Martín Gabriel Jozami Nassif, who, a hands-on entrepreneur , had the ability to orchestrate it into a prototype. The business opportunity was clear: to digitalize the saudi arabia phone number data evaluation process of clinical psychopathologies. In other words, we had to reduce the time spent by mental health professionals in the detection of psychopathologies and their subsequent preparation of reports. By this date we had a POC that allowed us to explain what we wanted to deliver and a legion of SquaderS who had interviewed more than 200 professionals to validate our value proposition firsthand. Everything was going in our favor:
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A clear and validated idea
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A committed team
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A market in need
With these elements in hand, we organized ourselves for the next steps. Let’s get to work. Diego Noriega was in charge of making the Mental Test Lab proposal known to our future clients, and I was in charge of coordinating the efforts to set up that little machine that would allow us to bill “automatically.” We found the ideal
The SaaS building process
I share with you the times and highlights of those “initial” 90 days whose output was an autonomous product capable of billing.
First, we spent 10 days on a deep dive with Martín Gabriel Jozami Nassif to “extract” from his head all that battery of ideas and knowledge that we had to transform into a product. I share some of those notes that I obtained during the round trip with Martín.
Phase 1: Extraction and conceptualization
During these first 10 days, we focused on thoroughly understanding Martin’s vision. It was an intense but necessary process to ensure that all the important details were on the table. We met daily, reviewed documents, brainstormed, and above all, listened a lot. The key here was to leave nothing to chance.
We then spent 20 days processing and sorting through those ideas to define what the product would look like and put them into sketches that aligned the entire team (business, growth , and technology). This step was crucial to ensure everyone was on the same page and could visualize the final product.
Finally, we dedicated 60 days to the development and leadership of the IT team, where the use of low-code tools became essential to meet the deadlines. We had several solutions in mind, but in this case we turned to the Aptugo team to 7 tips to increase b2b sales accompany us on the adventure. And so, the magic happened.
Phase 2: Development and execution
On January 1st we started this phase that we call “building an MVP” and on April 4th the project received its first “auto-magic” purchase. I am over-simplifying the process and leaving out dozens of people, teams, technologies and milestones european union email list that made this a reality. But what we can proudly say is that in those 90 days we were able to shape this SaaS business so that it could start making money.