Lead segmentation
After obtaining the lead notes, they must be treat in a personaliz way and group according to characteristics they have in common, whether personal data, conversions, tags, etc.:
These are those who present a good profile and interest and should receive more direct sales proposals;
Leads with the potential to become customers, but still not very interest: use RD Station automation to provide them with more nutritional content on a specific subject so that they are prepar to make a purchase;
Leads with a poor profile but a lot of interest
These are people who don’t fit the personas creat for your brand, but still feel like buying. The recommendation is that you don’t spend too much money on these leads, just sell them;
Leads with a bad profile and little interest: the rule is similar to the previous one, but it is very important that you do not waste resources trying to sell and focus on others with greater purchasing potential.
Lead Tracking
You can monitor these behaviors india email list to know exactly what type of interaction to use when contacting your audience through Lead Tracking, one of RD Station’s features.
Lead Tracking monitors your website pages and interacts with leads in a personaliz way, according to establish criteria and each person’s funnel stages. From there, a series of automat measures can be generat to lead these people to conversion.
Marketing automation
In this function, you can create flows, track how many leads are in each flow and the performance of each one. All afb directory of this can be view and it through a visual itor.
Email how to mature the effective communication of the agency with the client? use the appropriate tools marketing
Email marketing is the space where those responsible must analyze click and open rates, schule, etc. Just like when creating a landing page, this step allows for the customization of headers, them templates and even the inclusion of buttons.