The audience had mixed reactions to this ad

These are production problems: equipment breakdowns, increased number of defects, use of low-quality raw materials. For example, a delay in the delivery of materials can lead to production downtime. 3. Property. Such threats are related to the possible loss, damage or destruction of the company’s property: buildings, equipment, warehouse stocks, transport. For example, a fire in a warehouse can lead to the loss of some goods.

Property insurance is usually

To neutralize these negative events. 4. Financial. These are potential peru phone number library risks that are associated with losses due to fluctuations in exchange rates or interest rates, instability of financial markets. 5. Informational. Such risks concern leakage of confidential data, cyber attacks, illegal access to information and other threats to information security. For example, in 2022, data from the Yandex.Food delivery service leaked online.

The company’s clients suffered

phone number library

Someone published their contacts, addresses, and comments on orders online. Roskomnadzor ordered the company to pay a fine of 60,000 rubles for violating data confidentiality, and the clients filed a class action lawsuit and demanded 100,000 rubles in compensation for each applicant. 6. Reputational. Associated with potential threats to the company’s reputation due to scandals, negative customer reviews, advertising, product defects, or poor service quality.

Sometimes negative situations

Harsh advertising and news stories) are used to attract more attention you should pay attention to to the company. But in this case, it is important to be very careful, as sometimes the reputation of the organization can suffer greatly. For example, DNS made a video dedicated to February 23. In it, a man takes a girl to the forest and makes her bury the socks he gave her. It turns out that the heroine of the video dreamed of what was happening.

But she draws conclusions and goes

The DNS store to buy a good gift for February 23. many saw it as tg data propaganda of violence. The video had to be quickly removed, but the wave of hate did not subside even after the director’s official apology. People lowered the store’s rating, wrote negative reviews and comments, and refused DNS services.  The right decisions and a threat management system that the company’s risk manager could use could have helped avoid a surge in hate.

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