For over 25 years, WSI has provided digital marketing services and strategies (including website accessibility checklists ) to businesses of all sizes across a variety of industries.
Our host for this webinar and Digital Marketing Consultant for WSI is Eric Cook , MBA, a “recovering banker,” award-winning web designer, and three-time author of Digital Minds: A Strategic Approach To Connecting And Engaging With Your Customers Online .
What is accessibility on a website?
The official definition from the W3C Web Accessibility qatar whatsapp number data Initiative is: “ Web accessibility means that websites, tools, and technologies are designed and developed to be usable by people with disabilities. ”
Taking into account that each of the following has its own google these changes, whether the particularities, the categories of disabilities are among others:
Cognitive : Does your website rely on large blocks of text?
Neurological : Are there alternatives to flashing or pulsating lights in your videos?
Physical : Can your website be navigated using the keyboard?
From speech : Voice search popularity is increasing, do you offer non-verbal options?
Visuals : Is there enough contrast for colorblind people?
These considerations not only benefit people with some form of disability, but offer additional non-disability-related advantages for challenges such as: capture modes for devices with small resource data screens, decreased mobility due to age, temporary. Rdisabilities such as a broken bone. Hloss of glasses, environmental limitations such as bright lighting or a limited internet connection or bandwidth.
Why is accessibility of your website important?
Statistics give the best answer to this question:
15% of the world’s population has some kind of disability.
Today that translates into 56.7 million Americans. T80 million people in the European Union and 20% of the Australian population with some form of disability.
Of these, between 1 and 3% of the world’s. Tpopulation and about 6.5 million Americans have an intellectual disability, while 74.6 million have a physical disability.